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JTA Hires Former Amazon Exec To Oversee U2C Program

The Jacksonville Transportation Authority (JTA) recently announced that former AmazonĀ® executive Bernard Schmidt has been hired to serve as Vice President of Automation. In this new position, Schmidt will manage and oversee all elements of the Ultimate Urban Circulator Program (U2C), including the Bay Street Innovation Corridor project. Read More

A Better Downtown For Lakeland?

Inspired by Greenville, South Carolina and envisioning a better downtown, Lakeland, Florida's city leaders view existing surface parking as fertile ground for office, retail and additional multi-family housing. With this in mind, leaders teamed up with local architects to illustrate what could be practical for the downtown's future within current zoning regulations and parking requirements. Here's a look at what many believe can be a starting point for future growth and development throughout the downtown core. Do you think this effort is worthwhile and should your city be doing something similar? Read More

Hidden Jacksonville: Blackrock Beach

Black Rock Beach, located 20 miles east of downtown and one of Jacksonville's best kept natural secrets. Characterized by tree skeletons, only four percent of land in the entire world contains the unique geological soil formations as Black Rock. Read More

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